What if fans could own a piece of the next big concert tour, film release, or album drop—not just as collectors, but as stakeholders?
From streaming royalties to concert tickets, the entertainment industry has long thrived on exclusivity. But today, blockchain is tearing down the velvet rope. Real-world asset (RWA) tokenization, once a niche concept in finance and real estate, is rapidly gaining ground in entertainment—giving artists new tools to monetize their work and letting...
ByteDance’s Melolo aims to expand the global reach of China’s popular short drama format, offering fast, engaging storytelling.
ByteDance has entered the international short drama scene with the launch of Melolo, a free-to-watch app tailored for global audiences. Released in November 2024, Melolo marks ByteDance’s first short drama platform outside China, modeled after the successful domestic app Hongguo Short Drama. It is managed by Poligon, ByteDance’s...
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