Mini dramas, new memberships fuel iQiyi’s growth push

added blog Film

2024-12-03 00:48:23

The Chinese streaming giant is betting on short-form content and subscription tweaks to sustain its upward momentum. On November 21, Nasdaq-listed iQiyi released its unaudited financial report for the third quarter, which ended September 30, 2024. For the quarter, iQiyi reported total revenue of RMB 7.2 billion (USD 1 billion). This included RMB 4.4 billion (USD 616 million) from membership...

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