ByteDance takes short dramas global with Melolo launch

added blog Film

2025-01-10 15:16:58 -

ByteDance’s Melolo aims to expand the global reach of China’s popular short drama format, offering fast, engaging storytelling. ByteDance has entered the international short drama scene with the launch of Melolo, a free-to-watch app tailored for global audiences. Released in November 2024, Melolo marks ByteDance’s first short drama platform outside China, modeled after the...

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